So
where do we start?
First of all, we spend a great deal of time researching the correct
'keywords' and make sure your website's first or INDEX page has proper TITLE
and meta KEYWORDS, plus 'descriptives'. Without proper keywords most SEARCH
ENGINES (except Google) will not be able to categorise or 'spider' your website
properly, so anyone Searching for say, "houses for sale in London" or "holiday
to Greece" (if that's what you're marketing) probably won't find your website!!
Surprisingly, its estimated that only 35% of websites currently on
the Internet have TITLE and META keywords. That's probably good news for you -
because that means 65% of the 'competition' are of little or no
threat!
Here's an example of what a proper TITLE and META NAME system on your
index.htm or html (front) page should contain. This META example is actually
ours!
<TITLE>Buzzzz.com - Our aim is to make your on-line business
hummmm... <TITLE>
<META NAME="revisit-after" CONTENT="10 days">
<META NAME="object" CONTENT="Web Design">
<META
NAME="description" CONTENT="Buzzzz makes innovative websites to suit innovative
people, who have innovative ideas">
<META NAME="keywords"
CONTENT="web, web site, web design, web site design, web designers, website
design, website designers, web site designers, web design in sussex, website
design in sussex, website designers in sussex, web designers in sussex, web
designers in brighton, web design in brighton, website designers in brighton,
website design in brighton, web design in eastbourne, web designers in
eastbourne, website design in eastbourne, website designers in eastbourne, web
design in hastings, web designers in hastings, website designers in hastings,
website design in hastings, web site designers in hastings, web site design in
hastings, web design in east sussex, web designers in east sussex, website
designers in east sussex, website design in east sussex, web site designers in
east sussex, web site design in east sussex, web design in west sussex, website
designers in west sussex, web designers in west sussex, website design in west
sussex, web site designers in west sussex, web site design in west sussex, web
design in hampshire, web designers in hampshire, website designers in rye,
website design in rye, web designers in rye, web design in rye, web designers
in southern uk, web designers on the southcoast, web design in london, web
designers in london, web designers in maidstone, web design in maidstone,
website designers in maidstone, website design in maidstone, web designers in
the uk, web design in the uk, web site design in kent, website design in kent,
web design in kent, web designers in kent, website design in worthing, website
designers in worthing, web design in worthing, web designers in worthing,
website design in hampshire, website designers in hampshire, website designers
in southern uk, web designers in southern uk, web design in southern uk,
website designers on the southcoast, website design in london, website
designers in london, web designers in london, web design in london, website
designers in the uk, website design in the uk, web design in the uk, web
designers in the uk,Website development, Domain name registration, Cheap
hosting, Graphic design, Logo design, Webmastering, Webmarketing, Email
marketing, Website management, Web portals, Flash animation, Training,
Ecommerce, Internet service provider, UK domain registration, Website hosting,
Internet marketing, Virtual web hosting, Website marketing, Low cost servers,
Website makeovers, Web site maintenance, Web packages, Shopping carts,
Databases, Encrypted passwords, Free perl scripts, Javascript , CGI scripts,
Custom javascripts, E-commerce software, Addwebpro software, Search engine
submission, Multimedia, Jakob Nielsen books, Intranet portals, Intranet site
construction">
<META NAME="robots" CONTENT="Index">
<META
NAME="rating" CONTENT="General" >
<META NAME="distribution"
CONTENT="Global">
<META NAME="copyright" CONTENT="Buzzzz.com">
<META NAME="owner" CONTENT="www.buzzzz.com">
Why not go to other web sites and check out their TITLE & META
NAMES? If you're using Explorer 5+ go to VIEW> SOURCE> on your browser,
and compare - that's if they have any TITLE & META NAMES!
Once we're happy with your TITLE & META keywords, etc., your
website is then submitted to over 650,000 SEARCH ENGINES and DIRECTORIES
worldwide.
 |
We have PROVEN methods to ensure your website gets
ranked in the highest position possible on
Google the most popular
Search Engine in the World. However, this does NOT guranatee you'll get the
necessary enquiries. Read on..... |
Experience has shown us that 90% of your Search Engine hits will
eventually come from YAHOO & GOOGLE. Most other Search Engines can take
anywhere from 1 to 20 weeks plus to get listed. We also run various promotional
campaigns including Google Adwords and Pay Per Click with
Overture (formerly called Goto) and
Find
What. These campaigns can provide an enormous impact on the number of
visitors to your website, that results in SALES.
In addition, we identify and attempt to establish reciprocal LINKS
with other 'similar' or useful websites. This can take many months and would be
ongoing as part of our service contract.
However, you shouldn't completely rely on the Internet to promote
your website. One of the most important areas of marketing is to make sure your
Website address (URL) is displayed on ALL your company literature and products,
and in any advertising. Let your customers know you have a website - and
they'll be back time and time again.
|
Don't expect
miracles overnight!
Unlike 'Business to General Consumer', where there's an almost
unlimited market, marketing 'Business to Business' utilising conventional
Search Engines as a marketing tool will NOT guarantee enquiries or resultant
sales.
We therefore highly recommend using
Google Adwords to
maximise 'B to B' opportunities. Even then, 'B to B' needs to be actively
marketed using time-tested and proven methods. |
Like any successful marketing campaign you will need to invest in
your Website. For those players who are deadly serious and don't mind budgeting
in the thousands, we have contacts with all the major search engine Websites
where your banner can create more business than you can ever imagine. Just take
a look at the number of Amazon.com banners - and simply ask why?!
All
about Search Engine submissions & MORE!
Click here
Resources and information for Webmasters
Click
here
